A letter from the Managing Director and
Found of Gametraders, Mark Langford
In 2000 when I opened our first store I would not have predicted the many changes gaming and game retail has gone through in 16 years. Our growth in those early years reflected the changes in people's perception of gaming from the 80s and 90s where it seemed it was kids playing video games and trading card games to today where almost everyone plays video games, board games, trading cards or they simply love pop culture like Dr Who, Star Wars and everything in between.
Our stores evolved dramatically over the past 10 years. We went from a video game shop to a pop culture super store with a huge range of fun and cool products that fans told us they loved. .
In 2013 we evolved further with an exciting new store strategy that has seen amazing results.
That idea was the creation of Gametraders Live!
Live is a unique store idea that saw the fusion of a retail business combined with what the fans wanted - a game community location that they could hang out at, play trading card and table top games and enjoy their love of gaming. Our first Live store in Penrith is doing extremely well and is bucking the trend in retail that sees either flat or negative growth across many other retail groups in Australia!
Here's where you come into the picture...
Our stores across the group are franchised and work to a tested model that survived the GFC (Global Financial Crisis) when other retailers shut their doors for good. When some shopping centres pushed for higher rents we simply created a new option for those wanting to take control of their lives without the overhead of high rents. This is our "Live" franchise offering. And while we still are working to open new centre locations, we now also are opening Live stores that are not located in expensive shopping centres but instead are in busy street locations that appeal to our market. Our Live stores are a destination for gamers and fans of pop culture. They are a community of gamers, trading card and table top gamers and those who just love the gaming lifestyle.
The lower rents and larger locations offered by our Live store model ensures a higher gross profit potential and a great opportunity for the right franchisee.
If you have ever thought about being your own boss, taking control of your life and would like to know about a Gametraders franchise or a Gametraders Live franchise, I would like to talk to you personally. I invite you to contact me.
Like our Penrith location, I believe Gametraders Live franchise stores have immense potential across Australia, they will be a community where dedicated gamers will call home. Will come to play and experience the excitement of Gametraders and shop with a store and franchise owner that connects with them.
You don't need to be a hard core gamer, you do need to be someone who has a drive to succeed and loves relating to people. You need to be someone who wants to be in control of their life!
I would love to hear from you.
Gametraders Franchising Pty. Ltd
08 8338 2557 firstname.lastname@example.org
Some background on Gametraders ..
Gametraders has been Australia's leading video game and pop culture franchise since starting in 2000.
We started in 2000 with one store and have grown with stores across Australia, and we want more stores. Our stores are backed up with a dedicated team of professionals who are here to guide you in taking control of your life. Our franchisees are trained by our successful franchise owners and you're fully backed up by our team including Franchise Manager, Product Manager and Marketing Team. Plus you'll always have total access to our Managing Director.
With a Gametraders Franchise, you don't need to have lot's of business or gaming experience, you do need:
Members of the Franchise Council Of Australia